Actionable guides on Shopify conversion optimization, ecommerce growth, UX, merchandising, and customer experience from the Gentoo team.
See how Gentoo helped Fandom K improve artist-based discovery, navigation, and merchandising to better convert surging fan demand, contributing to 1,453% QoQ revenue growth.
Cobb | CEO, Gentoo
Case study
Ecommerce Growth
See how Gentoo helped Last Mile SF & Marin improve spare-parts discovery and navigation, contributing to 207% QoQ revenue growth and 116% more orders.
Cobb | CEO, Gentoo
Case study
Shopify
Why do visitors leave without buying? Learn where shoppers drop off, what causes hesitation, and how to continuously improve your Shopify store’s conversion rate.
Cobb | CEO, Gentoo
Shopify
Conversion Rate
Learn what ecommerce conversion rate is, why it is important, and practical strategies for increasing it. Discover how Shopify stores can improve customer experience, reduce customer drop-off, and increase conversion rates.
Cobb | CEO, Gentoo
Shopify
Ecommerce
Building Customer Relationships Starting with Customer Lifetime Value (LTV)
Cobb | CEO, Gentoo
Shopify
Lifetime Value
Discover the five most common Shopify product page mistakes that reduce conversions, and learn practical ways to improve your store’s shopping experience and increase sales.
Cobb | CEO, Gentoo
Shopify
Shopify Tips
Learn how the AAARRR framework helps Shopify merchants optimize every stage of the customer journey—from awareness to referrals—to drive sustainable growth.
Cobb | CEO, Gentoo
Shopify
Ecommerce
Waddle won first place among 93 global teams at the OpenAI GPT-5 Hackathon by showcasing a GPT-5-powered digital clone and sales strategy simulation system for ecommerce.
Cobb | CEO, Gentoo
News
Openai
Waddle has received the Most AGI Potential Award from OpenAI. Through its collaboration with OpenAI, Waddle is taking another step toward becoming a global AI solution.
Cobb | CEO, Gentoo
News
Openai